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MH Professional: How to Plan and Execute Strategy كيف تخطط وتنفذ استراتيجية

By: McGraw-Hill Professional Education


Language: Arabic


يقدم 24 خطوة عملية لابتكار وتنفيذ وإدارة استراتيجيات محددة للسوق وكيفية التخطيط وتنفيذها بنجاح للشركة، وتوجه النمو، ويخبر بالتكتيكات والأساليب عما يحتاج القيام به من أجل تحديد المشاريع وفهم الفرص والتهديدات ووضع أهداف وغايات عملية وتحقيقها وتوصيل الاستراتيجيات وكسب الالتزام ودمج وتوحيد الوظائف ومراقبة النتائج والتقييم والاستجابة.

Translated to Arabic, from the McGraw-Hill Professional Education Series. 'How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully' by a groop of graduate business professors. The book will walk professionals through 24 essential steps for creating and executing sound, profit-driven corporate strategy, understanding strategic options, implementing plans and measuring performance.

Arabic Edition

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Product Details
Language: Arabic
Format: Softcover
Pages: 51 pp
Publisher: Jarir Bookstore, KSA, 2009
Product Dimensions: 15.5 x 23 cm
ISBN-13: 6281072059224
Topic: Professional Development

These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers.

A workplace-tested prescription for encouraging the behaviors and key drivers of effective leadership, from one of today's top training teams.

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